Your Top Native Advertising Questions, Answered

Your Top Native Advertising Questions, Answered

performancein.com

If you’ve ever been on Facebook, Twitter, or really any place where you might be reading something on the Internet, it’s likely you’ve seen a sponsored story or a promoted tweet. These are some of the most prevalent examples of native advertising in a consumer’s daily life.

Native advertising is unique to the platform on which it appears and is seamlessly incorporated in a way that doesn’t disrupt the flow of the surrounding environment in which it’s been placed. While it’s been around for more than a decade, its popularity has really only taken off in the past five years.

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