Account-Based Marketing (ABM): How to Make It Work For You

Account-Based Marketing (ABM): How to Make It Work For You

On August 6th, we will be hosting a 45-minute webinar with global B2B digital and integrated marketing agency, Stein IAS, to discuss insights and experiences with Account-Based Marketing (ABM) and how it can help you drive higher marketing and sales performance. The session will be moderated by our CEO, Tom O’Regan, and will be a discussion between Tom, Amit Varshneya—Head of ABM Strategy at Madison Logic—and Ted Kohnen—Managing Director at Stein IAS.

This webinar will be the first in a series of four webinars that will revolve around our new ActivateABM Suite (you can read more about it here & here). Account-Based Marketing is quickly proving to be one of the most successful marketing techniques and more than 90% of top marketers believe that ABM is a B2B must have.

 On this webinar, Amit and Ted will share best practices on how to develop and implement an ABM strategy that will help you:

  •  Effectively prioritize your marketing and sales initiatives
  • Accelerate engagement with targeted accounts and move them through the sales funnel
  • Expand your presence and impact within your most important accounts

 Join us on August 6th at 1:30 PM (EST)/10:30 AM (PST)

Register now to get started with your ABM strategy

http://bit.ly/1DlipP0

We Look Forward to Hearing From You,

The Marketing Team @ Madison Logic

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